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Challenges and Opportunities in an Emerging Market Tokyo, Japan May 21-24, 2000 Japan-America Society Business and Trade Delegation Itinerary
May 21 (Sunday)
EveningGet acquainted dinner at Tokyo American Club. Program Day One: May 22 (Monday) 9:00-10:30 am Briefing at U.S. Embassy: U.S. Commercial Sector Staff. Overview of e-commerce in Japan & U.S. company progress. 11:45am-12:45 pm Luncheon sponsored by United Airlines at ANA Hotel. 12:45–1:30 pm Keynote Speaker at United Airlines Luncheon: Terrie Lloyd, Publisher, J@apan.Inc. Market entry into Japan. 1:45–2:30 pm Briefing at ANA Hotel: Bill Attridge President, High Technology Management Opening an office vs. outsourcing. 3:30–4:15 pm Briefing at Cyberia, an Internet café: Debbie Howard, President, Japan Market Resource Network Demographics & the Internet in Japan – B2C, B2B – what is selling and how? 4:15–5:00 pm Briefing at Cyberia, an Internet café: Pascale Sinnaeve, Asahi Advertising Website localization – what makes a Japanese website different? Evening: Optional Tour of Tokyo's famous Akihabara District to see electronics and new Internet access devices. Program Day Two: May 23 (Tuesday) 7:30–9:30 am ACCJ breakfast briefing at ANA Hotel moderated by David Satterwhite, Managing Director Japan, The Economist Conferences Panelists include John Barber, President AOL Japan; Robert Hill, Deloitte Consulting; Jim Weisser, Chief Technical Rainmaker, eCrossing KK 10:00–11:00 am Briefing at the ANA Hotel: Shinichi Hayahara, EC Service Panning Group, FamilyMart Convenience store marketing and the Internet. 11:45 am Luncheon hosted by Marketing Intelligence Corp. at IBM Building 12:30–1:30 pm Briefing at IBM Building: Marketing Intelligence Corp and IBM Cyber business initiative. 2:00 pm Technical tour of NTT Data center 3:00–4:30 pm Briefing at NTT: Dr. Masahiro Kawahata of eCHARGE, Douglas Lorentz of MasterCard Japan, and Sosuke Suzuki of NTT Payment systems & processes. 7:00-9:00 pm Dinner at Tohenboku, a local Japanese restaurant Sponsored by Bill Attridge of High Technology Management. Program Day Three: May 24 (Wednesday) 10:00–11:00 am Briefing at Interserve, a Japanese ASP and E –retail service provider: Akira Honda of Interserve Customer service and support. Noon–1:00 pm Luncheon sponsored by SunBridge Keynote speaker: Tim Clark of TKAI Cell phone technology report and demonstration of cell phone web sites. 1:00–2:00 pm Tour of new SunBridge Venture Habitat with Allen Miner Briefing on the venture capital environment in Japan. 5:30–7:00 pm Reception at U.S. Ambassador Thomas Foley's residence for delegation members, briefing presenters and speakers, and representatives of Japan's leading e-commerce and internet companies. |